CIOSP 2009
For the fourth year in a row, SWISSCAM has organized a Swiss stand in the FIOSP - CIOSP fair, now in its 27th edition. This year the pavilion was an island of 200m² which drew the attention of numerous visitors. 9 companies of the dental sector showed the Swiss technology to the dental public and three of them exhibiting their products in Brazil for the first time as part of their strategy to reach the South American market. We were very glad to have Victorinox and Sigg as exhibitors in the Swiss Pavilion.
Together with a group of 30 Swiss dentists that came in order to participate in the congress, we opened the fair with a delicious cocktail of Arabian food, to which the exhibitors could invite important contacts to strengthen their network.
A second important event was the business brunch "Start-up Brazil", sponsored by Zürcher Kantonalbank, the newcomers in the Brazilian market received first insights in the law and commerce regulations during a workshop held by Stüssi-Neves Advogados (lawyers, members of SWISSCAM) and Tiefneutec.
The Swiss Stand was largely advertised in the media and was filmed during the fair for two national news broadcast: Record and TV Cultura.